Episode #368: Jaeden Schafer

Using ChatGPT to Enhance Customer Interactions
Jaeden Schafer


Jaeden Schafer

Jaeden Schafer is a serial entrepreneur with a passion for launching and scaling software companies. He has always been driven to start businesses, and his diverse background includes experience in marketing, wellness, and AI.

At the age of 22, Jaeden taught advanced digital marketing at the university level, demonstrating his commitment to lifelong learning. In addition to his marketing expertise, he has also worked in the wellness space, growing an AI wellness app to over 100,000 users.

 Jaeden is also dedicated to democratizing AI, making it more accessible and powerful for the average user. He believes that everyone should have the opportunity to benefit from this technology, and he is always looking for ways to make it more accessible.

Our Mission Is To Change The Negative Perception Of Sales People

Our Vision Is A World Where Selling Is A Profession To Be Proud Of

Are you a sales professional looking to enhance your sales process and improve customer interactions? Jaeden Schafer, a serial entrepreneur and expert in launching and scaling software companies, believes that ChatGPT can do just that. 

Chat GPT is an AI model that has been trained on vast amounts of internet content and can respond to questions on any topic. The latest version, ChatGPT-4, works by using 16 different “experts” to provide specific and accurate responses. 

Sales professionals can leverage the power of Chat GPT to overcome customer objections, address specific concerns, and provide personalized sales pitches.

We explore how this AI model can enhance the sales process and improve customer interactions in this episode of Sales Reinvented. 

Outline of This Episode

  • [1:20] What is Chat GPT?
  • [3:51] The key features and capabilities of ChatGPT
  • [7:31] How Chat GPT can assist with the sales process
  • [9:30] Challenges and limitations of ChatGPT
  • [10:55] An astounding new feature of ChatGPT
  • [12:52] Top three ChatGPT for sales do’s and don’ts
  • [16:35] Using ChatGPT to automate the warm-up process in sales

Key features and capabilities

Chat GPT possesses a deep understanding of human psychology and customer preferences, making it a valuable tool for sales professionals. What makes people like products? Why do they dislike products? It has access to every customer review available online before Sep. 2019.

It can assist in lead generation by recommending communities and platforms to target. Additionally, it can automate the warm-up process in sales, allowing salespeople to engage with potential customers more effectively. It allows you to scale what you’re doing in your sales prospecting. 

One of the limitations of ChatGPT is the potential for inaccurate responses due to what is known as “AI hallucination.” I.e., it can make up things to provide you with an answer. Sales professionals should fact-check responses and ensure the information presented is reliable. 

And if you’re serious about using AI, upgrade to ChatGPT Pro. You’ll get a magnitude of better results versus the free 3.5 version.

Personalization and customization with ChatGPT’s new feature

Adapting Chat GPT to a salesperson’s unique style requires customization and personalization, which can now be achieved through a newly introduced feature. You can feed ChatGPT details about yourself, your tone, your selling style, what you’re trying to accomplish, and more, and it can file the information about you. It takes who you are into context every time it responds and yields a personalized result. It’s an upgrade that every salesperson should leverage. 

Using ChatGPT to automate the warm-up process in sales

One powerful use case of ChatGPT is automating the warm-up process in sales. One of Jaeden’s friends was able to create a workflow where potential customers are texted by an AI chatbot to start a conversation. It would ask them a few questions and then transfer the call to the salesperson, who now had background and context for the conversation.

This approach helped him scale conversations and weed out less interested individuals, leading to increased sales. It shows that sales professionals can identify more interested prospects and focus their efforts accordingly by leveraging AI. 

In the age of AI, sales professionals must embrace and experiment with AI tools to become more productive and achieve higher sales results. AI tools like Chat GPT can provide a significant advantage, allowing sales professionals to reach more clients, improve prospecting, and engage with customers in a personalized manner. 

Resources & People Mentioned

Connect with Jaeden Schafer

Connect With Paul Watts


Audio Production and Show notes by

Learn More About Jaeden Schafer

Are there any resources on or ChatGPT that you recommend? For resources on ChatGPT, I recommend OpenAI’s official documentation and user guides. They provide valuable insights on using the model effectively.

In the field of AI and Sales – Who do you most admire and why? In the AI and Sales field, I admire Aakash Gupta, a Twitter… Er.. X influencer now I guess??  who covers a wide range of innovative AI techniques tailored for salespeople and businesses. His insights are valuable for staying updated on the latest advancements in the intersection of AI and sales strategies. https://twitter.com/aakashg0?t=V1RCcrro5GPoQMg4JPoEhg&s=09

What are your top ten favourite prompts in ChatGPT – Your Golden Question/Prompt Set? Ten Prompts:

  • Analyze the current state of <industry> and its trends, challenges, and opportunities, including relevant data and statistics. Provide a list of key players and a short and long-term industry forecast, and explain any potential impact of current events or future developments.
  • Offer a detailed review of a <specific software or tool> for <describe your business>.
  • Offer an in-depth analysis of the current state of small business legislation and regulations and their impact on entrepreneurship.
  • Offer a comprehensive guide to small business financing options, including loans, grants, and equity financing.
  • Provide a guide on managing finances for a small business, including budgeting, cash flow management, and tax considerations.
  • Provide a guide on networking and building partnerships as a small business owner.
  • I want to create an agenda for a meeting about<Meeting info> with my team. Can you give me some examples of what should be included?
  • I need to write an email to a client regarding a change in the project timeline. Can you give me some guidance on how to phrase it?
  • To increase the number of Instagram posts, please develop a product roadmap for Instagram’s story.
  • Write an in-depth analysis of the current state of a specific industry and its potential for small business opportunities.

What are some of the most important considerations that companies should aware of as it relates to their employees usage of ChatGPT? Companies should be aware of potential biases, ensure data privacy, and establish clear guidelines for appropriate usage of ChatGPT by employees.

Should training be provided for employees to utilize this tool safely and effectively and should this be included in a salespersons induction / onboarding process? Yes, training on safe and effective usage of ChatGPT should be provided, and including it in the onboarding process can help employees utilize the tool responsibly.

Can you share some examples of how ChatGPT has helped companies improve their sales process or increase sales. ChatGPT has helped companies with customer inquiries, lead generation, content creation, and personalized recommendations, ultimately enhancing their sales processes. One in particular I believe is called Air.ai I that is helping close Tesla sales.

Are there any aspects of your own ChatGPT skills that you are working on improving at the moment? I am always working on honing my prompt engineering skills by asking Chat GPT if there are any questions I should ask it to get to my desired outcome faster.

Hobbies, Interests? I love hiking and biking.

How can our listeners contact with you? Listeners can contact me on LinkedIn.

by | Sep 20, 2023 | Sales Reinvented Podcast

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